Top 5 Beauty Retail iOS Apps in Switzerland, Q4 2023

During the fourth quarter of 2023, the top 5 beauty retail applications on the iOS platform in Switzerland exhibited notable trends in downloads, revenue, and weekly active users. Here's a closer look at their performance:

Notino: profumi e cosmetici saw a significant fluctuation in downloads, peaking at approximately 4.5K in the week of December 4. Weekly active users also showed a consistent rise, reaching around 5.6K in early December before tapering off to 2.2K by the end of the quarter.

Douglas - Parfüm & Kosmetik experienced a steady increase in downloads, peaking at 3.3K in early November. Active users followed a similar trend, with a notable spike to 7.2K in the same period and ending the quarter at approximately 5.7K.

OnSkin - AI Product Scanner showed consistent revenue growth, peaking at $313 in the last week of December. Downloads saw a significant increase in mid-December, reaching 633. Weekly active users mirrored this trend, peaking at 1.1K towards the end of the quarter.

BEAUTY BAY maintained stable download numbers throughout the quarter, with a slight peak of 256 in the final week of December. Active users remained relatively steady, reaching a peak of 1.1K in the same week.

CHARLOTTE TILBURY had a modest performance in downloads, peaking at 120 in mid-November. Weekly active users remained consistent, hovering around the 400-476 range throughout the quarter.

These insights, based on data from Sensor Tower, highlight the dynamic performance of beauty retail apps in Switzerland. For more detailed analytics and trends, visit Sensor Tower.